Losing a loved one is one of life’s most challenging experiences, and having to make last-minute travel arrangements only adds to the stress. Recognising this, WestJet offers a bereavement fare to provide some financial relief and flexibility to those needing to travel due to the imminent passing or recent death of an immediate family member.
WestJet’s bereavement fare applies to Econo and EconoFlex tickets, ensuring affordability while maintaining a degree of flexibility. However, unlike standard discounted fares, bereavement fares are not automatically available online. Passengers must contact WestJet directly to book, allowing for personalised assistance. The travel must be completed within 30 days of booking, and eligibility requires enrolment in WestJet Rewards.
Key Details of WestJet’s Bereavement Fare
According to WestJet’s official policy, bereavement fares:
- Can only be booked by phone – passengers must call to secure these fares.
- Require additional information at the time of booking, including the reason for travel and relationship to the deceased.
- Are available only on Econo and EconoFlex fares, excluding UltraBasic, Member Exclusive, Premium, and Business fares.
- Do not include travel on partner airlines.
- Require a WestJet Rewards account to qualify.
- Must be used within 30 days of the initial booking, covering both outbound and return flights.
- Cannot be combined with other discount codes, promotional offers, or companion voucher bookings.
WestJet also provides a post-travel bereavement fare request option, which allows passengers to apply for bereavement pricing within seven days of trip completion. Refunds are processed as service credits to a WestJet Rewards account, but only for flights booked directly through WestJet.
How WestJet’s Bereavement Fare Stands Out
Airlines have long played a crucial role in providing compassionate travel policies, but not all offer bereavement fares. WestJet’s approach ensures a balance between affordability and flexibility, with a policy that considers the urgency of travel. The requirement for direct booking via customer service allows WestJet agents to assist travellers with itinerary adjustments and provide guidance tailored to their specific circumstances.
While bereavement fares traditionally offered discounts, modern airline pricing structures mean that lower fares might already be available through regular channels. WestJet acknowledges this reality, advising travellers to compare standard ticket prices before booking a bereavement fare.
Other Airlines Offering Bereavement Fares
WestJet is among a limited number of airlines still providing dedicated bereavement fares. Some competitors, such as Delta Air Lines, Air Canada, and Alaska Airlines offer similar schemes, ensuring compassionate pricing for last-minute travel. Delta’s bereavement fare applies to domestic and international routes, while Air Canada’s bereavement fare must be booked within 10 days of travel commencement. Alaska Airlines extends a 10% discount for qualifying travellers, provided they are members of its frequent flyer programme.
Notably, many airlines, including British Airways and American Airlines, have phased out bereavement fares in favour of flexible booking policies. This shift aligns with broader trends in the aviation industry, where dynamic pricing and refund policies have largely replaced traditional discount models.
Bereavement Travel in the Evolving Airline Industry
The landscape of bereavement travel has changed significantly in recent years. While some airlines maintain dedicated fares, others have moved towards waiving change fees and offering flexible ticketing options instead. WestJet’s approach blends the two, ensuring that passengers still have access to a structured bereavement policy while benefiting from modern pricing flexibility.
Moreover, the role of customer service in bereavement fares remains vital. The requirement to book through direct contact with WestJet agents reflects a broader industry trend where airlines focus on providing empathetic, human-centred support rather than relying solely on automated systems.
Key Takeaways for Travellers
For those facing unexpected travel due to a bereavement, WestJet’s fare policy provides a structured, compassionate option. While it is essential to compare standard fares before booking, WestJet’s bereavement ticket ensures that affected passengers receive both flexibility and dedicated support.
Travellers should also consider alternative options such as flexible tickets or travel insurance, which can sometimes offer comparable or greater benefits depending on the circumstances. Ultimately, WestJet’s bereavement fare reflects the airline’s commitment to supporting passengers during difficult times, a practice that remains increasingly rare in the modern aviation industry.
